Online and tech
Friday, 22 March 2024
PCI DSS 4.0: how to comply with the latest changes
Running a business brings some big rewards but also comes with many responsibilities, from managing taxes to invoicing. One of these obligations is being compliant with the required payment regulations and standards, which is crucial for protecting your business and customer trust. The Payment Card Industry Data Security Standard version 4.0 (PCI DSS 4.0), the latest update to card payment security standards, introduces a new wave of requirements that businesses must meet before the deadline.
Wednesday, 08 November 2023
Does my website need a privacy policy?
If you're just taking your business online, you'll no doubt have a list of to-dos as long as your arm. One item that can easily be overlooked is the addition of a privacy policy to your website — though vitally important following the introduction of GDPR (General Data Protection Regulation) throughout Europe and the UK. With these regulations being relatively new, it's easy — especially for startups and small-business owners — to overlook the importance of a coherent privacy policy.
Friday, 27 October 2023
What are card schemes and how do they work? A guide for small businesses
The UK Finance Payment Markets Report 2023 found 50% of all payments in the UK were made using debit cards in 2022. What's more, over 95% of the UK population owns a debit card. With card payments on the rise, it's crucial for businesses to understand the pivotal role card schemes play in ensuring secure transactions.
Monday, 04 September 2023
8 ways to improve your website
The world of business websites is constantly evolving, and it’s now simpler than ever to create a great looking site thanks to the multitude of CMS’ on the market, at a very reasonable cost. But setting up your site is only a part of the story, regular maintenance is the key to success, so it’s super important that small business owners are up-to-date with the latest trends and customer demands to ensure they’re on their A-game.
Monday, 04 September 2023
How to use videos for your small business
As a small business owner, you’re no doubt already wearing many hats - entrepreneur, accountant, marketer, the list goes on - so do you really need to add another element to your jam-packed to-do list? The answer is, for many, yes, creating top-notch videos to promote your small business can bring tonnes of benefits, and help you boost your bottom lines, so finding the time to jump on the video-train is well worth the added effort.
Monday, 04 September 2023
10 tips to start taking digital payments
The amount of sales made through digital platforms has been on the rise for many years, thanks to the technological boom of recent decades. In fact, research into online shopping shows some pretty mind-blowing stats: Anyone not living under a rock’s aware that 2020 hasn’t been your average year (understatement of the decade), and the impact of COVID-19 on online sales and digital payments has been astronomical:
Monday, 04 September 2023
Is your business’ website performing?
Your business’ website serves as a hotspot for all your online traffic, making it one of the most important strings to your business’ bow. But, putting the time and effort (and probably money) into creating a great website is only half the story, you need to make sure your website’s doing its job. One of the most effective tools for doing just that is Google Analytics and shortly we’ll tell you everything you need to know about using it, but first, let’s strip it right back to basics and look at what your website should be doing.
Monday, 04 September 2023
How to advertise your small business online
The way we advertise has changed dramatically in recent years and gone are the days you’d post an ad in your local paper or put some flyers through people’s doors and hope for the best. The internet has become the place to be for businesses of all sizes - take Google for example, they thank online advertising for 95% of its revenue. No doubt you want a piece of the action, but how do you advertise your small business effectively online?
Monday, 04 September 2023
How to write for the web.
In an age where consumers are spending more and more time glued to their screens, having a website can be very useful for many independent businesses. Whether you decide to sell directly from it or not, having one allows your current and potential future customers to discover your business more easily.
