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Monday, 23 January 2023

What is UX when it comes to a website?

Designing a website is no easy task. In addition to ensuring that your site looks great and functions properly, you also need to make sure that it provides a user-friendly experience (UX) for your visitors. What is user experience design? How can you improve your website's UX? Read on to find out. User experience (UX) design is the process of designing websites, apps, or other digital products with the user's needs and preferences in mind. The goal of UX design is to create a product that is not only visually appealing and easy to use, but also provides a positive and enjoyable user experience. After all, you want them to be able to find what they're looking for quickly and as easily as possible.

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Futre Of Card Payments

Wednesday, 04 January 2023

The future of card payments - trends for 2023

More and more customers are using card machines when making purchases at small businesses. This shift is largely due to the growing popularity of card payment usage by customers in general, as well as the convenience and security offered by cards. In this article, we'll take a look at some of the factors driving this trend and what small business owners could do to stay ahead of the curve.

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Wednesday, 28 December 2022

Could crowdfunding help me achieve my small business goals?

Crowdfunding is a way of financing a project or venture by raising money from a large number of people, typically through the internet. Crowdfunding usually involves crowdfunding platforms such as Kickstarter, Indiegogo, Crowdcube and Fundable (we'll cover those in a bit). Crowdfunding has become popular in recent years as a way for small business owners to finance their projects and products. It can be an effective way to raise money quickly, and often with little hassle. However, crowdfunding is not without its risks, so it's important to do your research before embarking on a crowdfunding campaign.

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Xmas Shop

Wednesday, 26 October 2022

How to plan a Christmas promotion in your retail shop

It's time to start planning your Christmas promotions in time for the holiday season in order to help ensure it’s the most successful one yet. A properly thought out promotion could help you bring in the big bucks - more customers, more sales, more money in your back pocket - but how do you get it just right?

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Kelly Sikkema Xou52juvuxa Unsplash

Thursday, 01 September 2022

UK Finance's Payments Market Findings 2022

UK Finance, an industry body for financial and banking sectors, has released their latest report on the state of payments and consumer behaviour — Payments Market Findings 2022 — and it contains plenty of interesting reading for small business owners up and down the land. It's a hefty report but don't worry, we've gone through the entire thing and distilled the most important information for our SME professionals. Let's take a look at what you need to know...

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Blogging Benefits

Thursday, 07 July 2022

What is influencer marketing?

Influencer marketing is a form of promotion that involves targeting influential people who can deliver your brand's message to their audience. Also known as word-of-mouth marketing, social media is the primary medium influencers will use to create buzz and place your brand and product in front of their followers. If you’ve been thinking about investing in influencer marketing for your small business, read on to discover what this strategy entails, how influencers can help your business grow, how to select the right ones to work with and what sort of budget you might need. If you’ve not done so yet, let us walk your through getting set up with an Instagram for Business account.

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