With the current coronavirus crisis and a second lockdown announced, we're encouraging small businesses to look at things differently when it comes to taking card payments.
One option is to look at taking online payments - whether that's to take a payment before you deliver a product or if you're offering a collection service.
In this article, we’ve got the lowdown on the top three ways to accept online card payments - including the kinds of business they’re most suited to. So, let’s get started.
A payment gateway is a merchant service provided by a payments provider (like us) that authorises online card payments by facilitating the exchange of information between a business’ website and the consumer’s bank.
In a nutshell, they make selling through your website simple.
Payment gateways link up with online shopping carts and can be customised to allow for a smooth and seamless customer experience. They’re also ready to accept payments 24/7 so you can make sales day and night.
Good to know: with our payment gateways you can log into your account at any time for access to real-time transaction reports.
With us, setting up a payment gateway looks like this:
Are you setting up an e-commerce store whereby consumers can purchase goods via your website? If the answer’s yes, then a payment gateway will meet your needs.
Yes. Our gateways are SSL certified and use 3D secure authentication technology as well as AVS and CVV security features. For more info on the safety of online payments head here.
Pay by link is a method of accepting online card payments without the need for a website. All you need is an internet-enabled device - like a tablet, laptop or smartphone, from which you send your customers an electronic invoice via email.
Here at takepayments, our pay by link service works like this:
Pay by link is a great option for businesses who want to give their customers the option to pay online but have no need for a dedicated online store, such as tradesmen, service for hire companies, venue dressers, etc.
If you’ve ever found yourself waiting what feels like an age to get paid after having sent a paper invoice, pay by link could help as it cuts out the arduous waiting period and gets you paid faster.
Yes. Pay by link also uses 3D secure authentication technology to protect both you and your customers. Plus, each link you create is ‘single-use’, making it valid for one transaction only.
Virtual terminals flip pay by link on its head because they work in much the same way but instead of your customer inputting their card details online, it’s you who does it.
Again, no website is needed, simply an internet-enabled device like a laptop, smartphone or tablet through which you can log in to a secure page to take online payments.
Virtual terminals make taking card payments over the phone super simple.
A transaction with our virtual terminals would look like this:
If you're looking at changing the way you do things for the next few weeks and months, a virtual terminal is a great way to start taking online payments.
A customer can give you a call to place their order, you take a few details, and voila, everything is paid for.
Good to know: our virtual terminals are quick and easy to set up, and we’ll always be on hand to offer support.
Yes. Our virtual terminals are set up to protect both you and your customers from fraud using AVS and CVV security checks. They’re also PCI DSS compliant as standard - just like all of our payment systems - to protect both parties.
Before you can start accepting card payments online there are two things you’ll need to have in place:
Payment Card Industry Data Security Standard (PCI DSS) is a set of standards you must comply with in order to accept any form of card payment. They exist to protect both you and your customers and no matter how big or small your business is, you need to meet the standards before you can start accepting payment by card.
Need help? Our dedicated PCI compliance team can guide you through the whole process.
A merchant account is a special type of bank account that acts as a holding pen between your business bank account and your customer’s bank account - it holds the funds while they’re being processed. For a deeper dive into the world of merchant accounts head here.
Need to set one up? We can get you up and running with one for free as part of our service.
Ready to take the next step and start accepting card payments online? At takepayments, we won’t tie you down into lengthy contracts, and tailor our pricing to suit individual circumstances because we don’t believe any two businesses are the same.
If you’re still not sure which online system is right for your business, we’ve got expert consultants located across the UK who’ll come to you and help work out the best fit for your business, so get in touch today on 08082 397003.